Susan G. Komen Greater Atlanta and Experience Partner To Launch Mobile Donations for June 24 Race for the Cure at Lenox Square

 

June 23, 2017 — ATLANTA –Susan G. Komen Greater Atlanta announced today a partnership with Experience, the Atlanta-based mobile technology company, to launch an all-mobile donations platform for the 2017 Race for the Cure.

Racers, and those wishing to donate, may visit komenatlanta.org/give on their smartphone. Easy donations can be made before the race or onsite and include some special promotions in conjunction with giving that include:

  • $5 donation redeemable for a free breakfast sandwich coupon at the race event
  • $7.10 donation in honor of the seven women diagnosed with breast cancer every week in Atlanta and in memory of the one Atlantan who will lose their battle to breast cancer every week
  • $25 donation for a chance to win a one-week stay in a Florida Keys condo and 75,000 American Airlines AAdvantage Miles

“With Experience’s technology, racers and their supporters can donate to help increase the impact of Komen Atlanta and our fight to end breast cancer forever,” said Cati Diamond Stone, Executive Director, Susan G. Komen Greater Atlanta. Stone continued, “We are honored to partner with a such a stellar technology company and also one with a very big heart for giving back to the community.”

Greg Foster, Experience President and Chief Executive Officer also noted, “Our relationship with Komen Atlanta is a great privilege for Experience. We built a mobile commerce platform to make it easier for people to buy anything from their phone and we hope to leverage this technology to increase the fund raising efforts for such a worthy cause.”

About Susan G. Komen Greater Atlanta

Metro Atlanta women are dying of breast cancer more often when compared to women in the U.S. as a whole. And that has to change. Komen Atlanta fights breast cancer on two fronts: at home in metro Atlanta by providing breast health and breast cancer services to those who cannot afford them, and globally by funding cutting edge research to find cures. Komen Atlanta has raised more than $46.5 million since its inception in 1991, with 75 percent of net funds staying in Metro Atlanta to save lives locally and 25 percent of net funds funding research to save lives all over the world. Komen Atlanta is part of the national Susan G. Komen organization, the largest private funder in the fight against breast cancer. For more information visit KomenAtlanta.org.

About Experience

Experience is the mobile commerce, ticketing, and data solutions company that empowers sports and entertainment leaders to generate new revenue streams, sell more tickets, and make smarter decisions. Partnering with over 350 global properties, Experience is a two-time Sports Business Award winner for Best in Sports Technology (2014), and Best in Mobile Fan Experience (2016). Find us on Twitter, Facebook, and LinkedIn.

Contact:

Kelly Buday for Experience; kelly@expapp.com; 678-978-5429